Here’s an illustration I did for Canadian Grocer. The story is for an article about the merger between Loblaw and Shoppers Drugmart. It goes on to talk about how there might be some initial problems with the merger of the two companies but it should overall make for a more positive/profitable expansion of both companies. Especially now that Target has entered the Canadian Market as their heavy weight contender.
Some of my first idea’s I thought were pretty cool but they wanted a less figurative direction to talk about two companies in a positive way. The second finished image is what I prefer and originally sent in but they had to get the color version above because another illustration on the page was also a vignette and wanted some contrast. I kinda like my Tetris/puzzle solution.
Art Direction: Lindsay Maclachlan